Looking Back: Tee & textile design for the Lodge


From time to time we add “Looking Back” flashbacks here at Comms Roundup, partly to remind ourselves of the good work that’s been done, partly to document our creative work for years to come. This is similar, in a way, to our monthly Communications Team meetings in which we do both Review and Retrospective to look back on the work we’ve done in the last month, evaluate its quality, celebrate its strengths, consider room for improvement, and—importantly—talk retrospectively about process improvements moving forward.

I was organizing some photos last night and came across these reference snapshots of design work for Laity Lodge’s Bookstore, technically completed before there was a formal Comms department. Still nice to look back, though. Enjoy:




Historical woodcuts of agave, armadillo, and roadrunner illustrations  helped define the style of Laity Lodge’s apparel in 2014-2015.


Care was given to make sure the images were in the public domain.




Learning moment (above): Due to the vagaries of screen printing, the problems of ink clogging around logos (“choking”) is being addressed by creating screen-print-specific versions of the logos.




Experimental whimsical type treatment for a women’s shirt design.




After designing this nifty bandana for the 2015 Laity Lodge Filmmakers’ Retreat, Gate Davis and I got to work with Fred DiMeglio—an artisan who at the time ran a one-man print shop in Brooklyn called Man vs. Ink—to manufacture a small batch of bandanas using a traditional red dye, double-sided discharge print process. This yields a softer and more traditional feeling bandana than ones that have been silk-screened. We hear that Fred has closed Man vs. Ink, and we’re researching other vendors for future projects.




Finished bandana concept.




Custom bag design for Laity Lodge’s 2015 Art & Faith Roundtable.